The Gigi Guide

The attractions people remember in Lake Geneva aren’t just places to see. They’re the ones that invite participation, spark connection, and turn a simple stop into the part of the...

Not all Lake Geneva attractions create the same kind of experience. The right one brings everyone together, builds momentum for the day, and leaves you with shared moments you’ll still...

The best days in downtown Lake Geneva start with a stop that sets the tone. When one place offers shared experiences, surprise moments, and instant group energy, it naturally becomes...

Some boutiques are just places to shop. Others become the highlight of the day. When a boutique invites participation, surprise, and shared moments, it stops being just a store and...

Every trip has one moment everyone keeps talking about. In Lake Geneva, the attraction that stands out isn’t just something you see — it’s the place that surprises you, brings...

Girls trips to Lake Geneva aren’t about cramming in stops or chasing a perfect itinerary. They’re about shared moments, playful energy, and experiences that bring everyone into the same space...

Lake Geneva has everything you need for a great girls day out, but the experience you choose makes all the difference. When the day is built around shared moments instead...

A great girls day out in Lake Geneva doesn’t come from bouncing between a dozen stops. It comes from finding one place where everyone can do something together, stay longer...

As beige, greige, and “neutral everything” quietly take over our homes, stores, and daily lives, a Lake Geneva boutique is pushing back—leading a bold anti-beige rebellion that questions what we...

Forget the "off-the-shelf" life. We’re deep-diving into the custom culture at Bonded by Gigi, where the Trucker Hat Bar has officially become the Midwest’s favorite way to wear a personality....

Looking for a girls’ trip idea near Chicago that’s worth the hype? Read on for the latest jewelry trend Chicago women are road-tripping for — and there’s one boutique a...

Most boutiques are places you shop. This one is a place you feel something. And that’s why people don’t just buy things here—they leave glowing.